I recently came across an article in Dispatch called A Hot Spot Experiment: Sacramento Police Department that took the so-called Koper curve theory of hot spot policing, and put it to a real world test.

The Sacramento Police Department tested out the theory, which states that certain neighborhoods or locations will have an unequal distribution of crime when compared to other locations in the same area. The higher crime areas are called hot spots, and the theory says that when there is a visible police presence in these hot spots, crime will drop.

The CommandCentral Heat Map shows density of crime by time per agency patrolling area.

The experiment outlined a ranking of Hot Spots, and two separate groups (Hot Spot Policing, and Routine Patrols) were assigned. Hot Spot Policing was defined as having police officers who are highly visible in the assigned Hot Spot for 12-16 minutes every two hours.

The Sacramento Police Department tested the theory over a three month period. Following are some of the findings of that real world study:

• Crimes in areas that used Hot Spot Policing decreased by 25 percent
• Officer productivity improved due to Hot Spot Policing
• Hot Spot Policing lead to significant cost savings (almost $300,000 over the three month period)

So, while this is only one real world experiment that seemed to show benefits to implementing the Koper curve theory of hot spot policing, more research can be done. I also found it interesting to see how vitally important accurate crime data and statistics are to implementing a technique such as Hot Spot Policing. Accurate crime data allowed Sacramento PD to identify Hot Spots, and track the impact of its experiment. Ultimately it seems, having the ability to collect, track, and analyze crime data, leads to better knowledge, and thus better decision-making.

Congratulations to the Sacrament Police Department for using their data to implement Intelligence Led Policing systems that lower crime, and save money. To read more about this experiment, visit http://cops.usdoj.gov/html/dispatch/06-2012/hot-spots-and-sacramento-pd.asp

At the Heart of the Organization

Intelligence Led Policing is not something that can be tried for a season and then put on the shelf. In this blog series we have discussed how it must be the heart of an organizational-wide approach to policing. Intelligence Led Policing, like most new things to your department, will take an adjustment period for everyone to become comfortable in using it. No more will what I call the “shotgun method” of patrolling be adequate or effective in your department. The “shotgun method” of patrolling consists of driving around in your zone checking your buildings, answering calls, and otherwise seeing if you can drive up on something. No, as you learned, there is a much more effective way to direct your patrols to where they need to be and when they need to be there utilizing the intelligence that you already have at your disposal. By using your geographic and hotspot maps, and time of day/day of week charts to direct patrol, your officers stand a much greater chance to prevent or disrupt a criminal pattern in their area.

Specialized Reports per Team Keys Intelligence Led Policing Success 

And patrol is not the only beneficiary of your new Intelligence Led Policing initiative. Your department’s special teams will certainly benefit from this newfound directive. I’m a big believer in specialized reports for special teams — such as narcotics, traffic, detective bureau and SWAT. For instance, in my career I created specialized reports for narcotics that not only showed the house that they were investigating, but the houses in close proximity that were also dealing narcotics. The obvious benefit of these reports would be to show possible networks of narcotics sales localized in certain neighborhoods. An added benefit, and a safety benefit, would be to use those maps when planning undercover operations so as not to base your operation near a house with similar criminal activity that might compromise your location.

For my traffic teams, reports on specific streets where the most speeding tickets were written might indicate where we would need to set up a speed reduction device such as a traffic monitoring trailer or red light camera.

I routinely produced reports based solely on the cases assigned to my detectives division separated by property and persons crimes. I was able to show, through various visualizations, where the majority of each zone-assigned detective’s cases were originating from, and from a historical view of that report, estimate the seasonal caseload that each detective might expect so that they might focus on their most prolific and serious offenders.

And finally, for my SWAT team, I was able to create a report that showed, through the use of geographical satellite maps and criminal activity overlay, the best possible access route to a target location. For instance, I would create a map with a target location in the center of the map. I would then overlay similar crimes along the planned route to that target location. With that information, we were able to layout our safest route to the target location, avoiding any locations with similar criminal activity in order to minimize the possibility of conflict or identification before the target location.

Think Beyond Known Limitations

My best advice to you and your department as you begin this new Intelligence Led Policing chapter, would be to look outside the box that we all create for ourselves within each department. Ask yourself, how would this information, visualized in a different way, help better the department? Ask your staff, if I could improve one thing about how I receive information on crimes, what would it be? Then work with those suggestions to tailor your Intelligence Led Policing approach specifically toward your department’s needs. Do not assume that just because you are used to a certain reporting style or visualization, that it’s the best way or the only way to create that report. Like most cops, I have a strange sense of humor, and therefore really enjoy de-motivational posters. You know, the ones that look like motivational posters, but actually have a cynical or smart alec way of looking at things. My favorite of these posters kind of sums up my approach to breaking out of our predetermined boxes to reach new levels of policing. It’s a picture of a group of men participating in the “Running of the Bulls.” In this particular picture, one of the men is about to get the business end of a bull – if you know what I mean. The caption on the poster reads “Tradition. Just because we’ve always done it this way, doesn’t mean it’s not incredibly stupid.” Challenge yourself to take your intelligence products to a new level. Prove to your staff and colleagues that the department could be doing even more to ensure the safety of its citizens. And never let tradition rule the day just because it’s the way things have always been done.

As always, I appreciate your comments and feedback. I encourage you to comment here or send me a note at daniel.seals@publicengines.com.

Let’s look at your staff meeting for instance. In general, most staff meetings are simply crime numbers and maybe a few maps. The meeting generally sounds like this, “we had five of these, 12 of those, blah blah blah,” on and on. Keep in mind I’m speaking from experience here. If I am poking fun at anyone, then I am poking at myself first and foremost. The very first staff meeting that I began with was built around the basic Comp Stat concept. While there is certainly nothing wrong with Comp Stat, the way we were utilizing the method, left us with PowerPoint slides filled with raw data — lacking the “now what?” element. Following the teachings of Intelligence Led Policing, we transformed our staff meeting from a series of reports based on raw numbers, to a fully interactive crime fighting meeting. We did not just look at and study our current crime trends, we compared those trends to historical patterns to assist us in determining the possibility of future patterns. I spoke earlier about strategic and tactical meetings and the importance of having both. Using what we have learned from Intelligence Led Policing, we were able to utilize our staff meeting for both long-term strategic planning as well as short-term tactical crime-fighting plans.

Productive Meetings Include More Than Raw Data

Let me explain what I mean. For starters, I transformed our PowerPoint staff meeting presentation to move from a list of numbers to included charts, satellite maps, heat maps, graphs, and time of day/day of week charts — visualizations for our crime data instead of just list of crimes. I also did not keep myself handcuffed to just the PowerPoint. While using PowerPoint was very important, especially when it came to record keeping, it’s was also key to move beyond simple slides and step into making our meeting more visually engaging and interactive.

Incorporating real-time intelligence with custom visualizations into your meetings will move them from straight strategic to tactical.

The way I bridged that gap was by having a large drop down projector screen in the middle our meeting room, and then I had two flat screen televisions flanking each side of the projector screen. The flat screen televisions were connected directly to a laptop that I was controlling so that I could show live and historical data in real-time to my command staff – this was in conjunction with the PowerPoint presentation. A typical meeting would consist of reviewing the past month’s crime data – specifically what happened, where it happened, and when it happened. In most meetings, however, questions would arise in relation to crimes that might have a common thread, suspect, or geographic area. The best part is that as questions arose, we were able to transition the meeting on the fly from strategic to tactical; something that was only possible because of the live crime data feed coming from our analytics solution.

Deep Insights and Collaboration Lead to Arrests

I remember one time in particular, a lieutenant was giving a report about some burglaries in his zone.  He was telling the staff about the particular m.o. that his suspect displayed when a different lieutenant from another zone spoke up that he was having similar style burglaries.  At that point a captain had remembered some burglaries from years past that had the same style and mentioned a suspects name, he added that this suspect liked to walk to his crimes.  A quick check of the prison records showed that he had very recently made parole and was living at his mothers address.  I then centered my live map on the suspects mothers’ house and showed the burglaries in question in relation to that house. All of the burglaries in question were within walking distance of his mothers’ house.  Of course, at that point, our detectives took over and were able to close the case based on that information.

I have a few other stories like this to share. And I’m confident that when you move in this direction, you will too. I encourage you to begin the transformation of your department’s meetings with your command staff meeting, and then use that general template for your other meeting needs. Starting with your staff meetings is an excellent vehicle for instructing your command staff on this new Intelligence Led Policing style. It will also allow your command staff to become comfortable enough to conduct their own meetings using this much more efficient and effective style of crime-fighting.

I’d love to hear similar stories and field any questions you may have. Feel free to comment here and/or send me an email at daniel.seals@publicengines.com.

I, like a lot of Americans, had been closely following the events following the terrible bombings at the Boston Marathon. I opened Twitter, and found the @NewsBreaker account.  Managed by David Begnaud, the Twitter account was posting breaking news Tweets every few minutes as the events unfolded in Boston. From @NewsBreaker, I found a link to the Boston Police Scanner, and was able to listen in as well. And, I was crazy enough to also have CNN on my television.

About four hours later, I shut everything down, and went to bed. To me, I learned several things that night about the amazing power of social media, as well as some of the real pitfalls.

NEWS MEDIA FAIL

After following the story that week, it became obvious to me I needed to identify credible sources of information. In the hunt for breaking news and ratings, much of the news media failed at being credible sources. CNN, for example, earlier in the week mis-reported that an arrest had been made – and additionally that the suspect was a “dark skinned male.” Both were false, and law enforcement later corrected them by going to Twitter and issuing statements about the false news. But it was too late. The news of an apprehended suspect spread like wildfire on the Internet, only to be withdrawn later.

Additionally, The New York Post falsely put out a series of incorrect news stories, including a cover story that included a large photograph of innocent people, leading many to conclude they were the bombers, and potentially putting their personal safety at risk. The Post had also included reports of a “Saudi national” in connection with the bombings that proved untrue.

You can read more about these media failures with these news stories:

CNN’s double breakdown: So much for ‘abundance of caution

Media Criticize New York Post, CNN For Boston Marathon Bombings Coverage

LAW ENFORCEMENT GOT IT RIGHT

After being duped a few times by traditionally credible news sources, I turned to official law enforcement for the most accurate news. Specifically: @Boston_Police (Boston Police Department), and @EdDavis3 (Boston Police Commissioner) on Twitter. Their motives had nothing to do with getting a news scoop, or ratings; rather their motives were public safety, and accurate communication. In addition to the amazing job these individuals and groups did in protecting citizens and capturing the suspects – they also did a fantastic job using modern tools like social media.

This event has made it clear that law enforcement must embrace and use new technologies to communicate with the public. I have tried to imagine what it would have been like if I lived in Watertown, Mass., during the town lockdown as law enforcement worked to capture the suspects. It would have been terrifying. And, as I’ve discussed in this blog post, the media proved to not be a reliable source of information. Naturally Watertown residents turned to the most credible sources they could find – ultimately this was law enforcement.

Here are some of the best Tweets from the Boston PD and other credible sources.

In closing, law enforcement agencies today can distribute important information to the public through a variety of means, including websites, blogs, Twitter, and Facebook. It’s vital agencies provide ways the public to access this information on their smart phone through tools like CityConnect, which integrates many online agency websites into one smart phone application. Agencies can learn more about using the power of social media in The Definitive Guide for Social Media Engagement for Law Enforcement.

Of course none of you would send your officers out onto the road without the proper training, especially with something as eternally important as their weapon. Now, I have not invented a great new weapon or a “level 9″ holster for it. Sorry. The point I want to make is that training is at the heart of all good departments.  When we receive new equipment, before we hand it out and send our troops on their way, we train them in the proper use of that new equipment. Without proper training, we cannot expect our officers to perform to their best ability. The same is absolutely true for Intelligence Led Policing.

Don’t Be Too Cool For School

In this blog series, we have covered a massive amount of information about Intelligence Led Policing.  If any of you who have followed my blog series so far have not at some point thought, “I bet this takes some training to implement,” then I’d say you’ve hit the nail on the head.  Please understand, starting with an Intelligence Led Policing

methodology is no small change. It is a major shift that must be embraced and trained upon by the entire department. And although it is tempting to place “someone” into the role of Intel Analyst role, please do not make the mistake of only expecting them to be trained in the proper implementation and use of Intelligence Led Policing. This ultimately places your brand new Intel Analyst into the unenviable position of having to complete Intel reports and then explain to those for whom he prepared the reports for as to why he did it this way and the methodology behind it. You will soon find that your new analyst will be spending more time explaining reports then analyzing reports. Now, I understand that you may have budgetary or time concerns when it comes to training to this scale; as a matter of fact, an Assistant Chief of Police from Michigan and I were discussing this very issue recently. But what we both agreed upon is that if we fully believe that something will greatly enhance the crime fighting abilities of our officers and thus improve the safety of our citizens, we can generally find the funding for it.

So, what does this training look like?

Here are some guidelines to go by when looking for a  training program.

Make sure the program:

-Facilitates skills of all rank levels. While not every officer is an analyst, every officer should understand the goal of the analysis. It’s what I like to call, from the Chief to the Street. Your patrol officers – or street cops – should understand basic reporting without the need for long meetings or extended multi-day training courses to explain them. Likewise, in time, they may even learn to pull basic reports themselves.

-Teaches training methods to key members of the department in order to enable them to do entry level training for their officers.

-Uses visual aids in order to demonstrate the true visual efficacy of Intelligence Led Policing

-Monitors and evaluates each student throughout the training in order to accurately gauge their individual performance

-Has a practicum at the end of the training, to ensure success.

-All students should receive post training feedback and continuing education goals.

Now the big question, where do you obtain such training?  Well, I obtained my training from The Alpha Group Center for Crime & Intelligence Analysis Training. Although they are based in California, I did not have to travel to them. They taught their training program at my state training facility.

Now, there are other organizations that have intelligence training programs. I encourage you to contact your state training facility, local colleges or universities, or perhaps a software vendor that you use to see what they have to offer. But I will also say that it has been my experience that many of these organizations teach Crime & Intelligence Analysis to the individual analyst — but not exactly how to implement Intelligence Led Policing within your department for everyone.  Ask a lot of questions to better understand what core student profiles their material targets. It is of the utmost importance that any training on the subject includes a holistic and inclusive effort to educate all force members. As Chief William Bratton once said in 2007, speaking about Intelligence Led Policing, ” … Currently, without a national strategy, or a place where police executives can learn how to implement ILP, it is sitting on the shelf unused.”

Intelligence Led Policing isn’t another fad. And it isn’t a wave of the future. It’s here. It’s among us. And for the few agencies that are fully embracing it, it is paying dividends in the form of more accurate intel that leads to more effective policing decisions that ultimately lower crime.

Earlier this year St. Louis PD Chief offered a clue when he spoke on the afternoon radio show Hancock and Kelly, “[Citizens] have a right to know, and we have a responsibility to tell them about what we’re doing, what’s working, and what’s not working.”  Since his agency became active on social media in 2011, the St. Louis PD has been using Facebook, Twitter, and a Chief’s blog to both inform the community and also engage the community, openly addressing the public’s crime /safety problems/concerns through dialogue.

Humanizing the Agency-”What we’re doing”

New recruits visit children being treated at a pediatric specialty charity hospital

The PD uses Facebook and Twitter to inform the community about the usual–breaking news, crime alerts, agency updates , arrests, crime prevention tips–but also stories that share the agency’s perspective from an angle you may not often see on other media. On Facebook, the PD shares stories and events that detail agency operations but also reveal the dedication and heroism of officers on and off the job;  for example, a post exhibiting the PD recruits’ recent visit to a children’s charity hospital.

Dialogue/Responding to Public Concerns “Whats Working and What’s Not”

[In addition to sharing information about the agency], the St. Louis PD makes an additional effort to address and explain crime/public safety problems and how the PD is handling them on a strategic and tactical level. This is accomplished largely through PD Chief Sam Dotson’s ‘Chief’s Blog”, where he personally responds to concerns expressed by the public as well as public safety issues, major crimes and other issues. For example, the blog entry below informs a concerned public of a crime spike in a neighborhood and what the PD is doing to fix it.  The blog allows readers to provide feedback, in the way of comments, that contributes to the overall discussion between agency and community.

Sharing is Good, But Dialogue is Better

Sharing information may be a start to improving community relations but its not enough without the accompanying dialogue. [For instance, St. Louis's blog fosters overall community discussion  yet they could converse with more individuals by responding to more posts on Facebook and Twitter.] Because of social media’s capacity for open conversation, public comments and posts will and do happen and agencies have only to gain by addressing crime problems, public concerns, inquiries and frustrations head-on. 

To learn more on how to leverage social media to improve the transparency of your agency or boost community engagement, download our Definitive Guide to Social Media Engagement for Law Enforcement.

Let us know what you think! Do you have a success story in boosting agency transparency? Tips for fellow agencies? Let us know! Use the comments section below to share your insights and best practices.

Many agencies struggle to gain traction once they launch an agency Facebook page. Take for example, the Niagara County Sheriff’s Office that was recently featured in the PublicEngines Definitive Guide to Social Media Engagement for Law Enforcement Agencies 2013. The agency launched its Facebook page, but after three years, only had about 200 Likes, and almost no engagement or interaction with the community. Almost by accident, the Agency went from 200 Likes to several hundreds when hurricane Sandy hit as people in the community were searching for credible sources about the storm and public safety issues.

We can learn from the spike in Likes and engagement Niagara experienced, and it can be done without the help of a hurricane!

The Guide to Social Media Engagement list six ideas for growing your audience and engaging with them:

1. Hold an Launch Event. Many agencies have successfully hosted a social media launch event (Facebook) by tying into an existing community events. Another example was when the Virginia State Police Department launched its Facebook page on the anniversary of a community-known unsolved homicide.
2. Obtain Publicity. Most agencies have good working relationship with local media. By issuing a news announcement & having news stories about the social media initiative, agencies can gain awareness, likes/followers, and begin the engagement process.
3. Promote Social Media Profiles on Agency Website. In addition to making people aware the profiles exist, agencies can also ask questions on the website, and ask the community to provide comments on its social sites.
4. Use Email to Promote Social Sites & Engage. From including links to social sites in email signatures, to direct outreach emails asking for Likes, or community-related questions, email can be a great way to communicate.
5. Maintaining Engagement. By providing consistent and predicable information that is useful, actionable, compelling, and sharable with others, fans and followers will begin to anticipate and look forward to these posts. Engagement is sure to follow.
6. Use CityConnect. All citizens to access all of the agencies social media and web accounts to citizens through their smart phones to make connecting and engagement easy, and always available. CityConnect is an agency-branded mobile app that does just that. From allowing people to deliver crime tips, to accessing CrimeReports, and even for emergency updates, there is no better way to connect with people today than through their smart phone.

The full Guide contains more details, and useful case examples. You can download it here.

Map of tweet-a-thon participants worldwide

Starting at 8 a.m. on March 22, law enforcement agencies around the  world connected via Twitter to participate in a 24-hour Tweet-a-thon  to bring attention to the use of social media by law enforcement. Throughout the day, more than 100 law enforcement agencies from the US, United Kingdom, Canada, Sweden, Iceland and Australia tweeted messages, photos and video of 911 calls being answered by officers on patrol using the hashtag #poltwt;  twitter fans were encouraged to submit questions as they followed along.

A tweet from a tweetalong hosted by Rapid City PD

Tweetalong: The Ride Along of the Digital Age

With the advent of social media the traditional [civilian] ride-along has gone digital. In a ride along, a civilian would spend a shift as a passenger in a police car on patrol observing the workday of an officer. With a tweet-along officers on patrol chronicle the crime fighting activities of their shift–responding to 911 calls, chasing fugitives, making arrests–by tweeting photos, video and other information in real-time for twitter fans to follow along.

In recent years, the tweetalong has become somewhat of a booming phenomenon among law enforcement as agencies increasingly recognize its potential in showing the public a side of law enforcement that they don’t often see.

“Anytime we have the chance to give the public a glimpse of how we do our jobs and the type of calls our officers respond to is a good thing. This Tweetalong will allow the LVMPD to connect with its community in an exciting, real time way while also providing education” said Las Vegas PD Sheriff Doug Gillespie.

By hosting tweetalongs, police departments like the Las Vegas PD help to improve their agency’s transparency and rapport within the community by sharing a personal and sometimes gritty on-the-scene perspective with the community. Tweetalongs also enable the community to engage with the agency in real-time by tweeting questions and comments to officers out on the beat.

Organizer Lauri Stevens, founder of LAWS Communications hopes [the] global Tweet-a-thon will bring greater awareness to law enforcement’s growing community outreach efforts through social media. “We hope it sends the message to community members that…they should use [social media] as another means of communicating with local authorities” she said.

Encouraging law enforcement use of social media

While twitter use and the ‘tweetalong’ is becoming a common practice for law enforcement agencies around the world, many agencies have yet to become active on the social media platform. According a recent survey by International Association of Chiefs of Police, just less than half of local law enforcement agencies are actively using twitter to engage the public.  Participants of the global tweet-a-thon, like the Middleton WI PD, are looking to change that.

“We hope our participation continues to positively influence the rapidly growing acknowledgement, acceptance and use of social media by public safety agencies around the world” -said Keith Cleasby, social media manager of Middleton WI PD.

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To learn more about how your agency can use Twitter and other tools to maximize community engagement in the social media-verse we encourage you to download our “Definitive Guide to Social Media Engagement for Law Enforcement”

There are many things we can be proud of here at PublicEngines including our products, our people, and our customers.  But this last week I am particularly proud of our team’s efforts to give back to the community.

One of our company values is to be Great at Doing Good.  We explain it as: “We have the opportunity to do something that matters in people’s lives.  In everything we do, our mission is to do good things, and be great at doing them.”  That includes our products, our services, and doing good as a company.

Those of you that follow us know that our company supports two charities: St. Baldricks, a charity sponsoring childhood cancer research, and COPS, which stands for Concerns of Police Survivors, supporting surviving families of fallen officers.

This past week we finished our fundraising for St. Baldricks and several of us committed to shaving our heads in exchange for donations to the charity.  Our original goal was to raise $3,000 and we far surpassed that, reaching almost $10,000 in donations when we were done.  In the end, many of us on the team shaved our heads.  One, Reyna, was brave enough to cut her long hair and donate it to Locks of Love.  We even had one employee (DJ) that was not near an event but he still raised money and had his own shaving event at home!

It was a moving experience to see the support from our friends, family, and co-workers.  It was even more motivating to meet with those afflicted with childhood cancer and get a few fist bumps along the way.

It was a great time and a proud moment, and we look forward to doing it again next year.  Thanks to our team for sacrificing their time and hair, and thank you to everyone who supported us.  And by the way, it’s not to late to donate at the PublicEngines St. Baldrick’s page.  Thanks again!

The Colorado Springs Police Department (CSPD) in Colorado looked to use Facebook as a platform to connect with its community in a more personal way. A lot of the strategies have worked to build online connections with the department and the community it serves. For example, the agency’s Facebook page includes features such as messages from the chief, officer of the month, and a quote of the week. Feedback from the local community has been very positive, and its Facebook page has grown to become a powerful communications tool to share crime alerts, videos, and even post photos of wanted felons. The ability to connect with people on such a personal level wasn’t possible just a few short years ago, and more agencies should take advantage to create a more humanistic connection with the people they serve.

Another example demonstrates how a new police chief for the Brandon Police Service in Canada leveraged YouTube to deliver his vision for law enforcement. Below you can view his video, where he introduces himself, his experience, and some of the challenges Brandon faces, as well as his goals, and vision. The power of the video is that it is very personal, real and authentic. View it for yourself below.

Examples like this and more can be read in our special report, The Ultimate Guide to Social Media for Law Enforcement Agencies. Get it Now - http://bit.ly/10lAuYJ